The Book: A Cover-to-Cover Exploration of the Most Powerful Object of Our Time



The Book: A Cover-to-Cover Exploration of the Most Powerful Object of Our Time Description : “Everybody who has ever read a book will benefit from the way Keith Houston explores the most powerful object of our time. And everybody who has read it will agree that reports of the book’s death have been greatly exaggerated.”―Erik Spiekermann, typographerWe may love books, but do we know what lies behind them? In The Book, Keith Houston reveals that the paper, ink, thread, glue, and board from which a book is made tell as rich a story as the words on its pages―of civilizations, empires, human ingenuity, and madness. In an invitingly tactile history of this 2,000-year-old medium, Houston follows the development of writing, printing, the art of illustrations, and binding to show how we have moved from cuneiform tablets and papyrus scrolls to the hardcovers and paperbacks of today. Sure to delight book lovers of all stripes with its lush, full-color illustrations, The Book gives us the momentous and surprising history behind humanity’s most important―and universal―information technology. 71 color illustrations

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Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World



Stuff Matters: Exploring the Marvelous Materials That Shape Our Man-Made World Description : New York Times Bestseller • New York Times Notable Book 2014 • Winner of the Royal Society Winton Prize for Science Books

“A thrilling account of the modern material world.” —Wall Street Journal

"Miodownik, a materials scientist, explains the history and science behind things such as paper, glass, chocolate, and concrete with an infectious enthusiasm."
Scientific American

Why is glass see-through? What makes elastic stretchy? Why does any material look and behave the way it does? These are the sorts of questions that renowned materials scientist Mark Miodownik constantly asks himself. Miodownik studies objects as ordinary as an envelope and as unexpected as concrete cloth, uncovering the fascinating secrets that hold together our physical world. In Stuff Matters, Miodownik explores the materials he encounters in a typical morning, from the steel in his razor to the foam in his sneakers. Full of enthralling tales of the miracles of engineering that permeate our lives, Stuff Matters will make you see stuff in a whole new way.

"Stuff Matters is about hidden wonders, the astonishing properties of materials we think boring, banal, and unworthy of attention...It's possible this science and these stories have been told elsewhere, but like the best chocolatiers, Miodownik gets the blend right." New York Times Book Review
 

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Rise of the Rocket Girls: The Women Who Propelled Us, from Missiles to the Moon to Mars



Rise of the Rocket Girls: The Women Who Propelled Us, from Missiles to the Moon to Mars Description : The riveting true story of the women who launched America into space.

In the 1940s and 50s, when the newly minted Jet Propulsion Laboratory needed quick-thinking mathematicians to calculate velocities and plot trajectories, they didn't turn to male graduates. Rather, they recruited an elite group of young women who, with only pencil, paper, and mathematical prowess, transformed rocket design, helped bring about the first American satellites, and made the exploration of the solar system possible.

For the first time, Rise of the Rocket Girls tells the stories of these women--known as "human computers"--who broke the boundaries of both gender and science. Based on extensive research and interviews with all the living members of the team, Rise of the Rocket Girls offers a unique perspective on the role of women in science: both where we've been, and the far reaches of space to which we're heading.

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Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy



Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy Description : A former Wall Street quant sounds an alarm on the mathematical models that pervade modern life - and threaten to rip apart our social fabric We live in the age of the algorithm. Increasingly the decisions that affect our lives - where we go to school, whether we get a car loan, how much we pay for health insurance - are being made not by humans but by mathematical models. In theory this should lead to greater fairness: Everyone is judged according to the same rules, and bias is eliminated. But as Cathy O'Neil reveals in this urgent and necessary book, the opposite is true. The models being used today are opaque, unregulated, and uncontestable even when they're wrong. Most troublingly, they reinforce discrimination: If a poor student can't get a loan because a lending model deems him too risky (by virtue of his zip code), he's then cut off from the kind of education that could pull him out of poverty, and a vicious spiral ensues. Models are propping up the lucky and punishing the downtrodden, creating a "toxic cocktail for democracy". Welcome to the dark side of big data. Tracing the arc of a person's life, O'Neil exposes the black-box models that shape our future, both as individuals and as a society. These "weapons of math destruction" score teachers and students, sort résumés, grant (or deny) loans, evaluate workers, target voters, set paroles, and monitor our health. O'Neil calls on modelers to take more responsibility for their algorithms and on policy makers to regulate their use. But in the end, it's up to us to become savvier about the models that govern our lives. This important book empowers us to ask the tough questions, uncover the truth, and demand change.

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The Art of War



The Art of War Description : The world’s most influential treatise on strategy

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The Everything Soapmaking Book: Learn How to Make Soap at Home with Recipes, Techniques, and Step-by-Step Instructions - Purchase the right equipment and ... and sell your creations (Everything®)



The Everything Soapmaking Book: Learn How to Make Soap at Home with Recipes, Techniques, and Step-by-Step Instructions - Purchase the right equipment and ... and sell your creations (Everything®) Description :

Create beautiful, natural soaps without leaving home!

Ever wonder what's really in your store-bought soap? Once you start making your own soap, you'll never have to wonder again! The Everything Soapmaking Book, 3rd Edition is a comprehensive guide to making all kinds of soap, whether you want to decorate your home or pamper your or your family's skin. Homemade soap is not only an easy project for any level craft lover, but it's beautiful, too! Completely revised and updated with information on natural and organic ingredients, this easy-to-use guide shows you how to:
  • Choose the right soapmaking equipment
  • Blend colors and aromatic scents
  • Create all kinds of soap, from bath soap to facial cleanser
  • Make soaps for holidays and special occasions
You'll also learn how to beautifully package your soaps and sell them at farmers' markets, local retail outlets, and online craft sites. With these simple-to-follow recipes, stunning photographs, and expert tips and advice, you'll be a soapmaking expert in no time!

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Make: Electronics: Learning Through Discovery



Make: Electronics: Learning Through Discovery Description : "This is teaching at its best!"

--Hans Camenzind, inventor of the 555 timer (the world's most successful integrated circuit), and author of Much Ado About Almost Nothing: Man's Encounter with the Electron (Booklocker.com)"A fabulous book: well written, well paced, fun, and informative. I also love the sense of humor. It's very good at disarming the fear. And it's gorgeous. I'll be recommending this book highly."

--Tom Igoe, author of Physical Computing and Making Things TalkA "magnificent and rewarding book. ... Every step of this structured instruction is expertly illustrated with photos and crisp diagrams. . . . This really is the best way to learn."

--Kevin Kelly, in Cool Tools

The first edition of Make: Electronics established a new benchmark for introductory texts. This second edition enhances that learning experience.Here you will find unique, photographically precise diagrams of breadboarded components, to help you build circuits with speed and precision. A new shopping guide and a simplified range of components, will minimize your investment in parts for the projects. A completely new section on the Arduino shows you how to write properly structured programs instead of just downloading other people's code. Projects have been reworked to provide additional features, and the book has been restructured to offer a step-by-step learning process that is as clear and visually pleasing on handheld devices as it is on paper. Full color is used throughout.

As before, Make: Electronics begins with the basics. You'll see for yourself how components work--and what happens when they don't. You'll short out a battery and overheat an LED. You'll also open up a potentiometer and a relay to see what's inside. No other book gives you such an opportunity to learn from real-life experiences.

Ultimately, you will build gadgets that have lasting value, and you'll have a complete understanding of how they work. From capacitors to transistors to microcontrollers--it's all here.

Hans Camenzind, inventor of the 555 Timer (the world's most successful integrated circuit chip), said that "This is teaching at its best!" when he reviewed the first edition. Now the second edition offers even more!

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